Snitcher automatically picks up on any campaign that uses UTM parameters in the destination URL. In order to get the most useful campaign data from your Google Ads, we recommend you configure the following:
1️⃣ Sign in to your Google Ads account
2️⃣ Navigate to All campaigns
3️⃣ Click on Settings -> Account settings
4️⃣ Go to the 'Tracking' tab
5️⃣ Edit the tracking template to this value:
utm_source=google&utm_medium=cpc&utm_campaign={campaignid}&utm_content={adgroupid}&utm_term={keyword}
6️⃣ Click Save to apply the changes.
This will configure Google Ads to send your campaign data with every ad click so that you can see exactly which campaign was clicked in Snitcher, including the keyword that the ad was matched on!
💡 TIP: You can also use the Final URL suffix field instead of the tracking template if you already have another tracking setup. Just paste the same UTM parameters there, no need to edit your ad URLs manually!